Jacob Criddle
Jacob loves creative problem solving, with a background in graphic design he isn't satisfied until it feels perfect. Connecting branding and digital experience design is what he enjoys.
Our London – A campaign using fear mongering to create conversation about how an independent London could act post pandemic.
Brief: Create a political response to the news of the London Exodus expected to happen post pandemic.
Insight/idea: Fear mongering is used worldwide by governments and politicians to influence their general public.
Solution: Use fear mongering to drive 'non-londoners' away from the capital in attempt to revive London.